This method is ideal for getting all ideas heard B2B Email List and avoiding one person calling the shots, as is so often the case in brainstorming sessions. brain writing 4. The zero draft method Widely used by writers, this method is also very useful for B2B Email List creatives and marketers when they are involved in the early stages of a project. The zero draft method is to choose a topic, write down everything we know about it, then write down what we need or B2B Email List want to know about that topic, reflect on why the topic at hand is important, and then add all the ideas (as crazy as they are) that come to our mind.

zero draft 5. The SCAMPER Method The SCAMPER method is a B2B Email List way of approaching the ideas that we have on the table from different perspectives in order to B2B Email List enrich them. The objective is to replace (S), combine (C), adapt (A), modify (M), provide another use (P), eliminate (E) and reorganize (R) the previously B2B Email List conceived ideas.

Scamper 6. The method of questioning B2B Email List assumptions Assumptions, all those that we take for granted and that we cling to like straws, B2B Email List are sometimes poison for creativity. That is why, when we are faced with a creative B2B Email List project, it is very useful to write down all those assumptions related to that project and try to question them one by one . question assumptions 7. The wish method